Social Sentiment Platform Swipp Launches Consumer Opinion Tracker For Businesses, Backed By Additional $2M Investment

Swipp, which earlier this year launched its social interest platform for consumers to share what they think of products, topics, pretty much anything, has taken the natural next step by introducing Swipp Plus: a tool for businesses to mine the consumer data that its opinion graph generates. To fund the new product, Swipp has secured an additional $2m institutional investment.

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